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| Digital media graduates from traditinal meda |
Honestly speaking advertising in traditional media
is no longer effective as digital media. No matter what the outcome is or the
goal is the fact of the matter is that digital media has a huge advantage over
traditional media. Believe me?? .Digital media is just free compared to
traditional. Traditional media is just expensive for instance, the printing,
finding a slot to broadcast your advertisement on radio, that can cost up to
millions or even Billions. Seeing a billboard advertisement, who will stop
driving their car just to read the advert unless it’s near a robot where they
are forced to stop and just read it because of curiosity that’s my honest
opinion think about it honestly. A few people respond to traditional media (Report
on the decline of traditional media adverting).
With digital media it is different just a click away J how
easy is that? Digital media exists through the internet on our smartphones
which makes it easier for you and I to have access to various advertisements it
being for example job applications, clothes on sale at various retail stores.
Yes, people might still believe advertising using traditional
media is effective. But don’t you think it is going to phase out eventually?
Think about it .Let’s say you want to start a fashion business or any type of business
for that matter and you want to expand
your business by giving it necessary exposure where will you first advertise
your business? I’m practically sure you will make use of some sort of social
network and the Internet, won’t you? .The incredible thing about advertising on
digital media there is free advertising on some websites such as Hub
spot on Google which also gives you great tips on how to create an
advertising account. To further my statement I would just like to show brief
statistics on how digital media advertising has increased (statistics) and also with traditional media advertising.
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| Statistics(http://bit.ly/1BO3pXN) |
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| Statistics(http://bit.ly/1ErXozS)
Nevertheless I know some of you guys may
disagree with my above statements or even opinions for that matter I was just
giving you guy’s food for thought as people would say.There is a wonderful quote stating how the internet has progressed.
“The
Internet is becoming the town square for the global village of tomorrow.”
– Bill Gates, founder, Microsoft
Guys feel free to comment voice out your opinions.
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Preach sister preach, it is so true that the digital media has taken over because these days it is very scares to receive a letter people tend to use SMSes, emails etc. which makes it easier because you receive it in a instant and what makes digital media fantastic is that anything can go viral or become the trending topic without the middle man that we find in traditional media.
ReplyDeleteDigital media has made it absolutely easier for companies not only companies but the public to advertise their products and services online....because they get instant feedback about how their products are meaning how effective they are , and also if they deliver a proper service.
ReplyDeleteI love that digital media is taking over. It makes it easy for your brand's audience to be in touch with you and visa verse. Digital media is taking over one step at a time
ReplyDeleteYes ,dear and digital media is so convenient in terms of easy access and is relatively cheap
DeleteYes digital media is the new thing for sure. It helps so many campaigns, so much goes viral when using digital media. I see RIP to traditional media, Its just so outdated.
DeleteYes buhle companies nowadays spend more time on making use of Digital media which more effectve when running a bussiness and wanting to market it....
DeleteIs word of mouth digital media or traditional media? because I feel it is traditonal media it is still effective people believe what they hear more than what they see.
ReplyDeleteTraditional media is word of mouth,Digital media is making use of social media to market your product...which is much cheaper than using traditional media because with tradional media you have to pay large amounts of cash to get your brand noticed.
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